Custom Strip Lashes OEM & Private Label Solutions

Strip lashes are often the foundation product of a lash brand. They are typically the first SKU launched, the most frequently repurchased item, and the category where visual differentiation matters most.

As the market becomes more competitive, ready-made strip lashes can no longer fully support brand positioning. Different target audiences, price segments, and style preferences require custom lash strips that reflect a brand’s unique identity — from lash structure to packaging presentation.

This is why more brands choose custom strip lashes instead of stock styles. With custom strip lash packaging and product-level customization, brands gain greater control over style consistency, market positioning, and long-term scalability.

In this guide, we will also explain how to make custom lash strips, covering product customization options, private label packaging, and the OEM production process for strip lashes.

What Can Be Customized for Strip Lashes?

Custom strip lashes allow brands to fine-tune both product structure and material selection, especially when working with mink lashes and faux mink lashes. Below are the key customization areas for custom strip lashes and private label strip lashes.

Lash Band Customization

Lash band selection is one of the most commonly requested customization options. Most lash suppliers offer basic band options, and many brands choose to customize this element to improve comfort, application experience, and visual finish.

Common lash band options include:

Ordinary black cotton band

Clear band

Superfine black band

Invisible clear band

At Mega Beauty, we also offer advanced band options, including:

Super soft band

Elastic lash band

Flat band

These options allow brands to better align their custom lash strips with specific market needs, from everyday natural styles to premium collections.

Curl Options

C curl is the industry standard for most strip lashes. However, certain styles and collections may require alternative curls to achieve specific visual effects.

Available curl options include:

C curl (standard)

D / DD curl (russian styles lashes)

LD curl (special design strip lashes)

Specific styles can be customized with designated curl requirements to match brand positioning or regional market preferences.

Length Customization

Strip lash length can be customized not only for the fiber but also for the lash band, allowing brands to create full-strip or half-strip lashes based on style or target market needs. Mega Beauty’s existing collections already cover nearly all mainstream fiber lengths, but we provide additional flexibility for brands seeking tailored lash and band proportions.

Custom length options are usually requested for:

Niche positioning

Signature hero styles

Exclusive brand collections

Specific full-strip or half-strip designs

This flexibility ensures efficient production while still supporting custom strip lash development to meet unique brand requirements.

Color Customization

Color customization is more commonly applied to faux mink lashes. Brown lashes have become especially popular in recent years, particularly for natural and soft-glam collections.

Mega Beauty supports:

Multiple brown tone options

Mixed-color strip lashes

Metallic-effect lashes and other specialty colors

These options allow brands to develop visually distinctive custom strip lashes beyond standard black.

Mink Lashes Customization

For real mink lashes wholesale, the most common customization option is lash band selection. Due to material characteristics, real mink hair offers limited flexibility in length, curl, and color customization.

As a result, mink lashes are generally customized within controlled parameters to maintain consistency and quality.

PBT Fiber Lashes

For example, faux mink eyelashes, silk eyelashes,offer significantly more flexibility and are the preferred choice for faux mink lashes wholesale private label programs.

All customization options discussed above can be applied to faux mink lashes, including:

Length

Thickness

Curl

Lash band

Color

Style structure

In addition, Mega Beauty supports from-scratch style development, allowing brands to design exclusive strip lash collections starting from concept sketches.

Private Label & Custom Strip Lash Packaging

Packaging plays a critical role in strip lash branding. Compared to other lash categories, strip lashes rely heavily on packaging to communicate brand identity and enhance shelf appeal.

Mega Beauty provides free packaging design support. Brands may submit their own artwork, or work directly with our in-house design team to develop exclusive private label packaging.

Brand Logo Design

We offer free logo design support to help new and emerging lash brands build a professional identity from the very beginning.

Sticker Design

Custom stickers are commonly used for SKU labeling, style identification, or promotional purposes. Sticker designs can be tailored to match overall brand packaging themes.

Lash Tray Customization

Available lash tray options include:

Standard white lash trays

Transparent lash trays

Biodegradable corn-starch lash trays

Integrated multi-pair trays (2, 3, 4, or 5 pairs per tray)

Special-shaped or custom-designed trays

Mega Beauty utilizes 3D printing technology for lash tray development, significantly reducing customization costs and development time.

Packaging Box Customization

We support printing and customization for a wide range of packaging types, including:

Paper lash boxes

Magnetic lash boxes

Cardboard lash boxes

Lash books

Acrylic lash boxes

Paper and cardboard boxes offer the most customization flexibility, supporting advanced printing techniques such as:

UV effects

Relief crafts

Embossed and raised finishes

In addition to standard packaging structures, we also support innovative packaging concepts tailored to brand-specific needs.

How We Make Custom Strip Lashes

Our custom strip lash OEM process is designed to balance efficiency, flexibility, and quality stability.

Production workflow:

Style selection or style development

Confirmation of product customization requirements

Packaging customization and artwork approval

Production arrangement

For standard customizations, production can proceed without sampling. For special requirements, samples are produced and approved before mass production.

Throughout the process, quality control focuses on:

Lash symmetry

Curl consistency

Band stability

Bulk production uniformity

This ensures consistent results for large-scale private label strip lashes programs.

Who Is This Custom Strip Lash Service For?

This custom strip lash service is ideal for:

New lash brands launching their first strip lash collections

Established brands expanding private label product lines

Wholesale buyers seeking OEM strip lash solutions

When developing custom strip lashes, brands should also consider:

Clear style positioning

MOQ planning

Packaging alignment with target markets

These factors help ensure smoother product launches and sustainable long-term growth.

Final Thoughts

Custom strip lashes allow brands to move beyond standard products and build collections that truly reflect their identity. From custom lash strips and private label strip lashes to advanced packaging solutions, Mega Beauty provides end-to-end OEM support focused specifically on strip lashes.

If you are planning to develop custom strip lashes or expand your private label offerings, our team is ready to support your project from concept to production.

Click here to learn more about Mega Beauty's custom eyelash product services.